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Marketing Gimmicks

honest-tea-gimmick.pngIt seems the marketing folks from Honest Tea are conducting social experiments in Dupont Circle today. They've set up a booth in front of the PNC bank offering bottles of tea for $1 — but without anyone manning it to make sure you leave the money. There are, however, hidden cameras set up nearby livestreaming the experiment to their website. So your peers will be able to publicly judge and denounce you should you somehow accidentally neglect to leave a dollar. This is going on until 6 p.m. [EaterWire]