D.C. customers have gotten the chance to experiment with booze delivery this week. Start-up company Drizly soft-launched in several neighborhood, including Georgetown, Adams Morgan, Woodley Park, Dupont Circle and Foggy Bottom.
The service is straightforward: customers use the app to order booze delivery for a $5 fee. The company partners directly with liquor stores, so by law they're not allowed to mark up the price. Minimum order requirements vary by market (usually in the $20-$30 range). Delivery usually takes 20-40 minutes, and is particularly popular with corporate clients planning office happy hours, or people without cars trying to stock up for a party, CEO Nick Rellas says.
Rellas believes the service will appeal to the D.C. customer, which has already embraced to similar service-on-demand style companies like Uber. "It's about time it's happening in liquor as well," he said. The D.C. government has given Drizly the go-ahead, though it is illegal in Virginia. Rellas says they'd like to eventually expand to Maryland at some point.
While the company's in testing mode, those who try it can use the code DCINSIDER for free delivery. They'll launch in full sometime in the next several weeks, Rellas said.
· Drizly [Official Site]