Less than a year after “Jew-ish” deli Call Your Mother debuted in Park View, the wildly popular bagel brand already plans to expand with another D.C. location. Its second bagel shop, located across the city in Georgetown, will sit inside a bubble gum-colored building that most recently housed a fancy floral shop.
“I’m a sucker for a pink building,” Call Your Mother co-owner Andrew Dana tells Eater on Thursday.
He confirmed the newly inked 10-year lease at 3428 O Street NW, a bright corner shop recently vacated by GreenWorks Florist. Call Your Mother’s expansion plans, filed with the Old Georgetown Board, were first reported by Washington Business Journal.
Dana tells Eater the project is still in its “very early” stages and the DCRA process hasn’t kicked in yet. Dana doesn’t know what type of kitchen equipment he can install in the new building yet, so he’s not sure if the new location will be equipped to sell hot food like the original’s Philly cheese steaks (built with brisket, pastrami, and challah rolls).
Dana and 2017 Eater Young Gun Daniela Moreira — the duo behind essential D.C. restaurant Timber Pizza Company — debuted Call Your Mother at 3301 Georgia Avenue NW last October. An instant flood of followers caused the fledgling brand to alter its menu to meet slammed demand. The nucleus of the operation is a massive, hot pink Marra Forni brick oven that’s tasked with baking heaps of bagels that make up the heart of the menu. In addition to spherical sandwiches, offerings include latkes and pastrami or wood-fired turkey on Challah sub rolls.
There won’t be an oven in Georgetown, Dana says, so the carb cooking show will stay put at its inaugural Park View location.
CYM’s whimsical 20-seat interior — accented with neon, industrial, and tropical colors — is going for a “Boca-meets-Brooklyn” look, Dana told Eater last year. The architect listed for the Georgetown location is Studio 3877 — an in-demand designer behind Momofuku CCDC and Succotash.
Dana says the team loves Georgetown and has already gotten to know its future neighbors by selling bagels and Timber Pizza to Georgetown University students at the area Farmer’s Market.
This March, CYM ramped up its exposure citywide by starting to sell its bagels at homegrown coffee and gelato chain Dolcezza’s nine local locations.
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