Of all the muckety-mucks in Washington, there must exist a subset of stress eater who would like nothing more than to isolate at home during the coronavirus pandemic and feast on Italian ham for months. If that person exists, Pitango Gelato is going to make them very happy.
Today the local gelato shop announced a delivery program offering whole, bone-in legs of imported prosciutto di Parma for $300, which is billed as half the market value. The prosciutto, aged for 24 months, does not have to be refrigerated as long as it’s stored in a cool, dry place. Pitango’s ad says that the roughly 20-pound portions supply enough ham for 130 sandwich-sized portions.
Pitango CEO Noah Dan isn’t sure if anyone will take him up on the offer, but it’s an attention-grabbing move. He likes to take one home during the holidays. It usually lasts a couple months, and he likes knowing it’s waiting for him.
“I know in Italy every Italian would be really happy to have a prosciutto to baby around,” says Dan, who was born to Italian parents in Israel.
Pitango started selling prosciutto a couple years ago at its bakery and cafe in Baltimore. Dan got fed up with what he could find from U.S. purveyors, so he started importing it direct from Italy.
“Prosciutto is just magic,” he says. “It’s just got unbelievable flavor and quality.”
Of course, Pitango is also delivering gelato. Half-kilo containers go for $17, or two for $30, in flavors like hazelnut, mint chocolate stracciatella, Sicilian pistachio, and halvah and pistachio. There’s also sorbet, biscotti, and a host of cookies sold by the dozen for around $25.
Deliveries must be within a 5-mile radius of the Adams Morgan store (1841 Columbia Road NW). Email firstname.lastname@example.org for orders and allow 24 hours notice for a pickup between 4 p.m. to 6 p.m.
Pitango is not offering takeout while people are encouraged to practice social distancing. The company’s employees will be fulfilling deliveries so they have some work.